prime time
noun
1
: the time period when the television or radio audience is the largest
also
: television shows shown in prime time
2
: the choicest or busiest time
3
: big time sense 2
a pitcher not yet ready for prime time
Examples of prime time in a Sentence
The program is being shown during prime time.
He's the best actor in prime time.
Recent Examples on the Web
For the Sandhills, June is a prime time to see early blossoms, while August through September brings fields of sunflowers and asters.
—
Iona Brannon, Travel + Leisure, 9 Sep. 2025
This one will be in prime time Saturday night on ESPN.
—Arkansas Online, 9 Sep. 2025
Fall is the prime time for planting garlic to grow your own large, plump cloves.
—Lauren Landers, Better Homes & Gardens, 6 Sep. 2025
Now that dorm rooms are decorated and study sessions have begun, back-to-school is prime time for college students to get savings on a membership at Costco.
—Karen Brewer Grossman, Southern Living, 3 Sep. 2025
See All Example Sentences for prime time
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Iona Brannon, Travel + Leisure, 9 Sep. 2025
This one will be in prime time Saturday night on ESPN.
—Arkansas Online, 9 Sep. 2025
Fall is the prime time for planting garlic to grow your own large, plump cloves.
—Lauren Landers, Better Homes & Gardens, 6 Sep. 2025
Now that dorm rooms are decorated and study sessions have begun, back-to-school is prime time for college students to get savings on a membership at Costco.
—Karen Brewer Grossman, Southern Living, 3 Sep. 2025
See All Example Sentences for prime time
Cite this Entry
“Prime time.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/prime%20time. Accessed 10 Sep. 2025.
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